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Tech AgriBusiness the New Boom
Forbes List of Top Agribusiness Startups Got an udder infection? EIO Diagonistics uses iPad software that can detect it automatically. This and many more examples are highlighted in Forbes Magzine's top 25 most innovation AgTech companies. Other examples include oil seed from an heretofore unknown plant and neighborhood indoor farms:...
Smile! You're Posing for Linkedin
The Linkedin headshot has given many people consternation. If you have been on Linkedin long enough you have seen the range of portraits from cartoons to the chiaroscuro mood-invoked Rembrandt headshots. I have seen people do really some really poorly branded photos from passport images to overly dramatic poses. Here are some basic things to consider when using a photo on Linkedin: 1. It is not optional. Weird ideas fill a void. If...
Who Are You Really?
Why Your Resume Doesn't Live Up to Your Potential
I review and rewrite resumes every day. It’s fun and similar to taking a diamond in the rough and polishing it to reveal the inner brilliance and it is the same with a person’s career. Over the years, I have noticed that too often resumes fall short of adequately presenting a person’s brilliance. People seem to write their resume as either a list of competencies or accomplishments but rarely as achievements. What’s the...
Branding is Not a Herd Mentality
I was thinking about a potential client's request to see samples of professional websites that I have done. They thought that building their brand was as easy as copying a site of someone one in the same profession. I guess that's half true. Nowadays, anybody can build a website for free as exampled by a 10 year old using Weebly http://addiesrainforest.weebly.com/. Wix, webstarter, Yolo, Squarespace can also do the job. Of the 100+ websites I...
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