Toodlepip and Thanks and more...

Thanks for sticking with us, as we expanded on our three key steps to developing online marketing. Maybe you’re wondering how this specifically applies to your business?

We can help you.

Take us up on our offer of a free 20 minute phone call with one of our marketing experts. Ask what you want, pick our brains, get some answers. We’ll talk about how all of this might fit into the framework of your business development marketing.

Thanks so much!  

The Creative Agency Secrets Team

P.S. As a thanks for sticking with us this last week we’re going to pop you right into our weekly newsletter list – you’ll like it. We write all about what you want to know about – how to do this stuff better, and what’s cutting edge in the industry.  If you’ve had enough, just unsubscribe in a click.

P.P.S. (Did you see what we did there? End your autoresponder by flicking your reader into another one. Keep the relationship going, so that if they don’t bite the first time, you have a chance to entice them in round two. Plus it will probably be relevant, awesome information for them.)

G'day mate, 

Fancy a chat with our team? Get some free ideas, ask us a question, whatever you want.  Have the full and undivided attention of the Creative Agency Secrets experts on your business issues.  

Why do we do this?  

Well, firstly it’s great to speak to prospects, secondly new situations give us an opportunity to test our knowledge and give you value. Thirdly, we will ask your permission to use the content as a blog post.  You can choose whether to be named or not, but linking into your website from ours will give you blog traffic from our readers and alert Google to your site's importance.  

Having an in-bound link from a site like ours is worth a lot in Search Engine Optimisation, and you may find it helps boost your site’s ranking.  Either way, you get to approve the text before it’s published.  You have control.  And you’ll get great value from this investment of your time as well.

See you soon,

The Creative Agency Secrets Team

Howdy, 

Why Ebooks I hear you ask? You and your company are experts in your industry, you have truck loads of information and expertise, some that is best kept to yourselves and some that is not so private...

So why not inuldge your audience to a free slice of your expertise and get them hooked. They will be back for more for sure. E books allow you to demonstrate your skills to prospects - give them an advance on your services. They are great for educating prospects so that when they are ready to buy, they know what they want and know YOU are the folks to provide it.

Check out the Ebooks Creative Agency Secrets has on offer on our Resources Page.

Take our own Ebook on Reverse IP Mapping for new business development as a key example. It is an easy to read 8 pages providing free information on Reverse IP Mapping, a tool that helps organisations discover the identity of their website visitors. We use it, but its no big secret so why not share the service and our thoughts on it for free with our potential clients?

By providing free information about your company's sevices you are encouraging a good start to the relationship with your potential customer. If your information is good, next time they may trust you enough to spend their hard earned $$$ with you instead of your competition.

Until next time,

The Creative Agency Secrets Team

Hello again,

Why does sending out your blog posts by email work better than relying on RSS Reader software?

Let us explain.  

Our weekly newsletter works like this - we write blog posts all week and on a Thursday morning, they are automatically collated into a newsletter format, shortened, branded with our logo and emailed to our subscribers.

After once setting up the software, we do no extra work - and it gets sent out reliably, regularly and traceably. Saving time is important for us and duplicating effort is never good.

Neat?  

Without this automated newsletter service, we would be relying on prospects choosing to come back to read our website blog regularly or knowing how to use an RSS reader. Very few people use readers nowadays.

Better still, the subscriber chooses where she wants to read the news - options include on Twitter, on Facebook, by SMS or email.

Want it to work for you?

At the end of this autoresponder series we’ll sign you up to receive our newsletter [don’t worry, you can unsubscribe at any time].  We think you’ll enjoy it.

You see, branded emails delivered direct to your prospects’ in-boxes as opted-in, subscribed recipients is a fantastic way of building a relationship that leads to new business. That's why we do newsletters. Joining your list is a very good sign of a ‘warm’ prospect for your services.  

Next time we’ll tell you about e-books as a new business development tool.  

The Creative Agency Secrets Team

P.S. - You can unsubscribe from this autoresponder at any time - we don’t want to bug you and your actions tell us that maybe we’re not suited to doing business together at this time.  

That’s fine - thanks for your time....

Hi there,

This is an auto responder. We wrote it once, set it up with the link trigger on our services page, and now, you'll be receiving five automatic emails over the next week. We're trying to hook you. We're showing you some really simple first steps to starting your online marketing.

You need to know this stuff. This is what you need to do for your potential customers.

And to thank you for signing up we will give you a free E-Book that we didn't mention in public. Why do this? Well, surprise and delight your customers is our watchword. That's why we are trusted with marketing our clients' businesses.

See you tomorrow.

The Creative Agency Secrets Team

PS - Here is the free Opportunity Spotting for New Business Ebook